Communicating the Message of Recovery: An AA Media Guide
Alcoholics Anonymous aims to share its message of recovery with those struggling with alcoholism, their families, and the public. This guide outlines how to effectively communicate with the media to achieve this.
Building Media Relationships:
● Establish relationships with digital, print, and community media outlets.
● Initiate contact through phone calls or emails to schedule meetings.
Media Outreach Strategies:
● Participate in anonymous TV and radio interviews, articles and programmes.
● Utilise public service and advertisement spaces (such as electronic billboards).
Maintaining Anonymity:
● Explain AA’s tradition of anonymity to media representatives before interviews.
Key Information to Share:
● Always include the AA helpline number (0800 9177 650) and website (www.alcoholics-anonymous.org.uk) in all media interactions.
Avoiding Comparisons:
● With consideration to Tradition 10, focus solely on sharing the AA message of recovery and avoid discussing or giving opinions on other treatment methods.
By following these guidelines, AA members can effectively use media to share the message of recovery and help others find hope in AA.
Members
- Contributions
- AA Meetings
- Survey
- Document Library
- Regional and Intergroup microsites
- Group Information – Registration and Update Meeting Form
- Service
- Fellowship Magazines
- Conference
- Events
- Helpdesk
- Daily Reflections